Retail Experience Manager
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Summary
Bucharest, ROU
Hybrid
Medior
Introduction
Swicon Group is one of the leading members of the IT arena for almost a decade, since 2017 present also in Romania. Our wide range of services and highly trained professionals give us the opportunity to shape our solutions to fully meet the ideas and wishes of our clients. We are proud to have leading banks, insurance and telecommunication companies, as well as large FMCG corporations and SSCs amongst our highly prestigious partners.
Description
We are seeking a highly motivated and experienced Retail Experience Manager to join our team. The successful candidate will be responsible for overseeing the creation and implementation of global guidelines and playbooks for managing in-store experience, including merchandising standards, company branded display and POP material development and market support for execution, across our Consumer PC, Print, and Supplies categories. This role requires a strong understanding of vendor management, brand and design guidelines, and retail display fixture development processes.
Key Responsibilities:
Develop global guidelines and playbooks for the following capabilities, for markets and country teams to rollout in their respective geographies:
- Displays and Merchandising: Working with Brand and Category Marketing teams, design and manage the development and implementation of retail display guidelines for key retailers worldwide.
- Toolkit Design – utilize brand guidelines and approved messaging strategies to design retail display and POP material Toolkits to support key launch (NPI) products
- Governance – support market queries and requests for customization of branded displays for specific retailer and country needs
- Execution support – work with local country and market teams to ensure consistent execution of materials to agreed standards
- Auditing – work with local market and country teams to understand implementation progress and adoption of WW guidelines
- Vendor Management: Manage design vendors for the creation, on-time delivery and standardization of Retail Toolkits and ad-hoc design projects, and annual budgets. Challenge vendrs to improve / upgrade the company-branded in-store experience.
- Performance KPIs: Work with the Analytics team to develop and implement ROI and Sales Lift tracking tools across key display initiatives in key countries / retailers WW, and standardize across the globe.
Tasks
We are seeking a highly motivated and experienced Retail Experience Manager to join our team. The successful candidate will be responsible for overseeing the creation and implementation of global guidelines and playbooks for managing in-store experience, including merchandising standards, HP branded display and POP material development and market support for execution, across our Consumer PC, Print, and Supplies categories. This role requires a strong understanding of vendor management, brand and design guidelines, and retail display fixture development processes.
Key Responsibilities:
Develop global guidelines and playbooks for the following capabilities, for markets and country teams to rollout in their respective geographies:
- Displays and Merchandising: Working with Brand and Category Marketing teams, design and manage the development and implementation of retail display guidelines for key retailers worldwide.
- Toolkit Design – utilize brand guidelines and approved messaging strategies to design retail display and POP material Toolkits to support key launch (NPI) products
- Governance – support market queries and requests for customization of branded displays for specific retailer and country needs
- Execution support – work with local country and market teams to ensure consistent execution of materials to agreed standards
- Auditing – work with local market and country teams to understand implementation progress and adoption of WW guidelines
- Vendor Management: Manage design vendors for the creation, on-time delivery and standardization of Retail Toolkits and ad-hoc design projects, and annual budgets. Challenge vendrs to improve / upgrade the HP-branded in-store experience.
- Performance KPIs: Work with the Analytics team to develop and implement ROI and Sales Lift tracking tools across key display initiatives in key countries / retailers WW, and standardize across the globe.
Expectations
· 5-8 years experience in retail strategy, design and in-store experience especially merchandising / displays
· Proven experience in vendor management, managing timelines, budgets and deliverables
· Excellent communication and interpersonal skills, and ability to lead by influence.
· Ability to work collaboratively with cross-functional teams.
Advantages
· Experience in consumer electronics preferred.
Employer's offer
- Meal tickets: 35 ron/day
- Medical susbscription at Medicover
- Hybrid work - 2 days/week in the office (Bucharest, Pipera)
- 24 vacation days
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Swicon Stories
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„The whole hiring process was a really positive experience for me. I was given the opportunity to move forward professionally and to test myself in a new, more senior role. I was trusted from the start, and I had all the support I needed to take the next step in my career with confidence. They connected me with the right technical contact, and every question I had was answered quickly and clearly, so I never felt left on my own. Communication was smooth, each step built on the one before, and the whole process moved surprisingly fast and without a hitch.”
K. R. – Solution Architect
“Looking back over more than 15 years, Swicon gets top marks from me: it has built itself into a fast-growing multinational, and all the while it has backed its people professionally across the board — it even supported my PMP certification with a proper training course.”
B. T. – Sr. Projectmanager
“I’ve been working with SWICON for almost a year and a half now, and it’s been a positive experience from start to finish. Both the hiring process and the admin side of things ran smoothly, and whenever I had a question, help came quickly. I particularly appreciate how kind and helpful my colleagues are, and the fact that the company genuinely invests in building a community — there are regular programmes and events.
I’ve grown a lot professionally in my time here, too. My tasks and my responsibilities have kept widening, I’ve been able to take on more complex challenges, and I’ve also had the chance to support and mentor others. On the IT side I’ve been given opportunities that made a real difference to where I am professionally, so on the whole I see SWICON as a supportive place that gives you genuine room to grow.”
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